I worked on designing OTT thumbnails for various live show segments under CBS Sports HQ, distributed by Gracenote across major streaming platforms like Amazon and Roku, as well as CBS’s own channels.
The goal was to make the visuals on the CBS Sports Watch app and the site more cohesive, so I gave the thumbnails a dynamic and clean look, subtly working in the “circularity” from the CBS eye. Below are some examples of the thumbnails I created.
I also directed talent photoshoots with CBS’s internal photography team. We shot in Nashville, TN, and Stamford, CT, creating assets for ongoing marketing efforts.
Creative Director
Kim O'Reilly
Kim O'Reilly
Program Manager
Ned Franklin
Ned Franklin
Senior Manager, Photography (CBS)
Mary Kouw
Photo Manager (CBS)
Gail Schulman
Mary Kouw
Photo Manager (CBS)
Gail Schulman
